Milano Design Week 2018 – ENGLISH – events guide – exhibitions – short agenda
This is the ultimate guide in English to Design Week, especially if it’s your first time in Milan. Milan Design Week is the most important worldwide event for enthusiasts and professionals working in product design and interior design. Every year something magical happens in Milan. The streets of some neighborhoods are filled with people from all over the world, converged here to admire strange objects, furniture of the future, ideas of artists and architects become reality. This creates a magic circle, where ideas produce other ideas, and people are positively influenced. This important event is called Design Week, including the Salone del Mobile, a historic furniture fair, and the Fuorisalone, its counterpart born spontaneously from independent design studios and spread throughout the city.
This year the Design Week will begin April 17, 2018 and will end April 22, 2018.
Every year the Design Week sees more than 2,000 exhibitors, with hundreds of thousands of visitors from all over the world who are concentrated in Italy and Milan to take part in events, exhibitions and presentations. When the Salone del Mobile was launched in 1961, its focus was on Italian design of the furniture industry. With the passing of time designers from different countries of the world have entered the fair and the Fuorisalone. Today the Milan Design Week is an internationally renowned event. Reading this guide in English will help you find the most important events that will take place in Milan.
The Fuorisalone today covers the entire city of Milan, but is mainly concentrated in 3 districts or neighborhoods:
The Tortona Design District is one of most important. In this neighborhood every spring the streets of Via Tortona and Via Savona become showcases for displaying objects of product design and fashion design. The streets are crowded with visitors. Important exhibitions take place at BASE, located in the Ansaldo industrial complex, and at SuperStudio. Last year (2017) the main theme of Tortona Design Week was the nomadic living, with traveling structures, smart objects, transportable houses.